Luisa F. Soaterna-Castañeda
Luisa F. Soaterna-Castañeda, MPH, Text4baby Multicultural & Outreach Specialist, will highlight the successes of Text4Baby and how you can easily incorporate it into your work with mothers that have smartphones. Webinar attendees will learn about the Text4Baby service and how the service provides information on key topics that interest pregnant women and new moms via short and succinct text messages. Attendees will also learn about significant creative communication enhancements (including interactivity, mobile pages, quizzes, and videos) to the nation’s largest and only free text messaging service. Research on the effectiveness of text messaging in reaching underserved populations will also be covered as well as how Text4Baby can assist in women feeling more prepared for motherhood due to increased knowledge, awareness and skills that lead to better health for them and their babies.
- Novel Communication Tools: Using Text4Baby & Just in Time Parenting to Meet the Needs of the Parents