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VLE 2: Empathy & Ethics in Personal Finance

June 6, 2018 @ 10:00 am - 12:00 pm CDT

About this event

This 2-hour session is the second in a 3-day Virtual Learning Event hosted by OneOp’s Personal Finance team. Dr. Gutter begins by exploring our understanding of Ethics, especially as they apply to Financial Counseling and the Military. The discussion shifts to the role of empathy; defining and distinguishing it. Then we look at how empathy can reinforce or even conflict with ethical guidelines. Dr. Gutter incorporates examples into our discussions and utilizes the chat to share perspectives and dialogue about the issues.

Watch the recording below!


Dr. Michael Gutter is the Associate Dean for Extension – State Program Leader for 4-H Youth Development, Families and Communities for the Institute of Food and Agricultural Sciences at the University of Florida. His BS is in Family Financial Management and his Ph.D. is in Family Resource Management from The Ohio State University with a specialization in Finance. Gutter’s research focuses on examining how socioeconomic status, financial education, personal psychology, and financial socialization are related to financial behaviors. His outreach focuses on improving financial behaviors by increasing knowledge, skills, and access to services.

Gutter’s outreach projects include Managing in Tough Times, Florida Saves, Get Checking, Military Family Learning Network, and the Florida Master Money Mentor. His projects focus on enabling access to resources and services as well as improving people’s knowledge and understanding of family resource management. These projects have funding from the Consumer Federation of America and Bank of America. He regularly tweets on personal finance topics under @mikegutter on Twitter.


AFC-credentialed participants can earn 2 Ethics CEUs. More information about this process is available here. This webinar is approved for 2 Ethics CEUs for FinCert Certified Personal Finance Counselors (CPFC).

Event Materials

Post Test for CEUs

Presentation Slides

Empathy Mapping Activity


June 6, 2018
10:00 am - 12:00 pm CDT
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How To Join

Complete the registration form with your name, email address, and how you learned about this webinar. You should receive a confirmation email shortly after with the connection information. Please email us at [email protected] if you have any questions or need technical support.

If you are unable to join the webinar via Zoom, please view the live-streamed webinar at

More Info

On-Demand Webinars
Continuing Education Credits Available